Billionaire Michael Bloomberg backs London Breed’s mayoral bid in SF

Billionaire Michael Bloomberg has dropped some big ducats for the re-election campaign of San Francisco Mayor London Breed.

The former three-term mayor of New York and presidential candidate in 2020 gave $200,000 to an independent political committee called Forward Action SF, Supporting London Breed for Mayor 2024, the San Francisco Standard reported.

“Mayor Bloomberg and Mayor Breed worked closely on important priorities like improving public safety by reducing gun violence, keeping tobacco out of the hands of young kids and making San Francisco a greener city,” the committee said in a statement.

Bloomberg, considered a centrist figure within Democratic Party politics, has switched his party affiliations, initially registering as a Democrat until his successful 2001 campaign for mayor, in which he ran as a Republican. He became an independent in 2007, then switched back to the Democratic Party in 2018.

The committee, with no connection to Breed’s own campaign, has begun to place ads in Chinese-language media like Sing Tao Daily to promote Breed’s pro-police and public safety policies, according to the Standard. “Mayor London Breed: Working tirelessly to ensure our community’s safety,” one headline reads.

Other outreach plans include digital ads, radio ads and mailers.

Bloomberg is among the donors who support the committee’s efforts to reach voters about the mayor’s work to reduce homelessness and make the city safer and more affordable, according to Forward Action SF. Most other donors are real estate developers.

The re-election committee has raised $265,120 to date.

Levi’s heir and nonprofit executive Daniel Lurie, among Breed’s major opponents, just snagged a $1 million donation from his mother to support his mayoral campaign, according to the Standard.

Breed took to the stump this month to trumpet Proposition C, a measure to scrub San Francisco’s transfer tax for office-to-home conversions.

— Dana Bartholomew

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